Five UX Features You Must Consider

Today, almost 40% of the world’s population find comfort in buying things online. This makes retail merchants opt for maintaining a vibrant online store besides their customary physical storefronts. But, competition, rather fierce competition is prevalent in eCommerce segment too. While it’s a backbreaking job for them to drive attention of shoppers to their sites, when that’s achieved, pushing them to buy products is another challenge. However, there are quirk ways to ensure that! Besides, focusing on the development of the eCommerce site from the core, here are some prove UX related facts, considering which will help retailers to secure a great number of purchases every day.

Decreased loading time

Just a fraction of seconds delay can cost you a lot by leading to a decrease in conversions by 6-7%. Majority of visitors just leave away a site when it takes more than 3 seconds to load. To make sure you are not losing any visitor because of increased loading time, execute strategies to pace it up. Like better plan for hosting, use of caches, reduction

How To Get Money From Domain Name

The digital economy in its short span of existence has overtaken many traditional businesses in terms of reach, wealth and influence. The digital economic model has revolutionized the way we live, communicate, transit from one point to another and even the way we project and plan about the future. If you take the Uber “Digital Economy” transport model for instance and compare it with the New York “Yellow Cabs” traditional transport model, your conclusion will only be left for your imagination to fathom. Same thing can also be said about Facebook, Google, Twitter, Wikipedia, as they have all drastically revolutionized the way we access information, learn new skills and understand the world around us.

There is no gain-saying the fact, that we all may not have all it takes to build the next Facebook or Google, but there is no doubt that there are million and one ways, to generate profit by taking advantage of the digital economy. One of the ways to achieve this is though domain names. Do you know that you can make profit with domain names?

If you want a simple strategy

The Difference Between Linux and Windows Hosting

Within the last few years, the dynamic forces of websites have changed drastically due to the introduction of web hosting services. Web hosting services come with different types of features and you can choose from various options depending on your requirement. Windows Re-seller Hosting and Linux Re-seller Hosting are the primary two services that have become quite popular. Though these may seem similar to some extent, there are small differences that you can find.

In today’s world, the internet is one of the best resources that you can utilize. Thus, many people opt for running their online businesses and earn a huge amount of money through different activities that on the internet. Some of these people are choosing re-seller hosting business as well. You can start a hosting business without much technical knowledge. Most of the parent companies offer huge bandwidth but the end users often don’t need that much bandwidth. Here come the re-seller hosts who work as a bridge between the customers and the parent company. They buy a huge amount of bandwidth at a time and distribute it among the customers as per their needs.

Things About Facebook Small Business Marketing

We all understand that Facebook is one of the most popular social media platforms in Australia. However, recently some of our clients have expressed their frustration with their ‘Facebook business pages’. The key frustration is that their business page just doesn’t seem to be driving traffic and generating leads and there is little engagement. Lots of time and energy going in but not too many results.

Why are small business owners getting these results?

Let’s take a closer look at why there might be a lack of engagement on Facebook business pages. Let’s also explore how you might be able to work smarter and use Facebook more effectively and discuss some of the common pitfalls to avoid when it comes to using Facebook for Small Business Marketing.

Understanding how Facebook works

Facebook determines what people see in their “news feed” based on an algorithm. It’s a mathematical formula used by Facebook to determine what to show people who are Facebook users. Facebook focuses on the posts that people ‘like and engage with’ most. Therefore, if people like, share or comment on a post from a particular Facebook page, Facebook believes that this information is more relevant to the person because they are spending more

How To Improve Your Sales Using Social Media

Nowadays there is huge competition prevailing in the online marketplaces. Thus, it has become very important to improve your online sales process and provide a better user-friendly experience. However, you will need effective tips to connect with your potential customers on your social media channels. By using the right plan, you can improve the experience of your visitors and create more sales.

In this post, you will explore seven tips for improving online sales using social media:

1. Use messaging services to offer excellent sales support

You must focus on providing sales support by using native chatting within every social network. By using conversational e-commerce you can use the messaging services that will help you to personalize, automate and customize your communication. These messaging apps have become great go-to-choices for many customers. It helps them to directly interact with companies as these apps have increased engagement and retention rates.

So, if you aren’t using messaging apps to automate confirmations and for selling, you’re losing a big social e-commerce opportunity. However, make sure to be careful while using automated chat apps such as Facebook Messenger Bots.

2. Analyse conversations about your brand and services

Things Influencer Should Take From Big Brands

Traditional forms of advertising just aren’t cutting it anymore. Commercials and online advertisements are easily overlooked, skipped, and muted, leaving budgets with little to show in regards to customer acquisition and brand awareness.

This is 2018 and people are searching for information from those they trust or see as experts. That’s what makes influencer marketing so valuable. It opens the door for authentic stories and experiences to formulate around brands in a way that can’t be accomplished through other types of advertising.

If you’ve been hesitant to take the plunge into influencer marketing, then hopefully these five strategies that big brands implement will change your mind.

1. Celebrities or No Celebrities? That is the Question.

It makes sense to think that if a brand hired a celebrity with millions of followers, their campaign would be more successful because it would reach a larger audience.

But this couldn’t be further from the truth.

Recent research has shown that engagement actually starts to decrease as follower counts grow. After evaluating over 800,000 Instagram users, Markerly discovered that those with 1,000 or fewer followers had an 8% engagement rate, while users with over 10

Tips To Make Money From Social Media

Every sensible business owner today should have a social media marketing strategy. The real secret to success is in being able to earn money from your social media following.

At the end of the day, you’re in business to make money, not just constantly post free content.

Take Advantage of Facebook’s Options

With over two billion users on Facebook every month, this is the best place to start to generate income from your social media following. Your Facebook fan page should mirror who you are and why you’re worth doing business with. You should make the most of the special features Facebook offers, including:

  • The Like button
  • Contact Us button
  • Email sign-up tab
  • Polls
  • Events

Give obvious calls to action, like, “Click the Like button so you can keep up to date with all of the hottest news” or, “Click the Contact Us button and we will be delighted to answer your questions.”Encourage Engagement

Motivate people to like, comment and share your posts. This will maximize your messages about your business, and more traffic means most likely more money. You can do this on most social media networks, not only Facebook.

Promote Your Account to Get Followers

Facebook makes it possible for you to advertise your profile in order to get more

All About Smart Web Application

Web applications are the latest way of interacting with customers. The application of a company can make or break the company’s sales and profits. Customers today are extremely tech savvy, so choosing to promote online is a wise and smart choice. Creating a web application is probably the most effective way of getting in touch with your customers. Web applications serve numerous purposes related to company businesses.

Advantages of Web Applications

Web development depends largely on the promotion of products and services. It also involves providing a method of easy access which is informative at the same time. A web application can cover all such demands that are very necessary to fulfill to ensure customer satisfaction. An application can help in boosting such needs by many folds. Applications, abbreviated as apps in common tongue, are used by audience and users all over the world. A professional web developer creates attractive apps which incorporate latest and interactive graphical user interfaces. Interactive being the keyword here is a matter of output of creativity. Professionals are entirely updated about all the current trends in technology. This helps them design something that people actually seek.

A company with an active web application also has comfortable communicability with

Reason Why You Should Make Your Website Mobile Friendly

On April 21, 2015, Google released a new algorithm update in the name of “Mobilegeddon”. It punished the websites that were not mobile-friendly. Google designed and released this algorithm update to give more emphasis on mobile-friendly pages. As the consequence of it, many mobile-friendly websites received better position/ranking on the SERPs (Search Engine Result Pages) of Google. At the same time, the websites that lacked mobile-friendly web pages lose their ranks on the SERPs of Google.

Immediately after it, the necessity and popularity of mobile-friendly websites have increased noticeably. Now, almost all businesses look for a mobile friendly or all-device-responsive-website designed by professional website developers.

A mobile-friendly website ensures many benefits as given below:

• More website visibility
• Better user experience
• More website traffic
• Improved performance in both search market and display market
• Faster download speed
• Portability and connectivity
• Significant brand identity
• New advertising opportunities
• Better engagement with mobile-specific features like click-to-call, mapping functions, and many like these

How to create a mobile friendly website:

Use responsive design

The responsive web design ensures an optimal viewing experience and improved interaction experience. A responsive web page easily gets set well in various media environments and adapts the screen sizes

The Importance Of Web Development

In today’s world of online preference, it has become very important for a brand to highlight all its positive points on the go. A website always helps a brand in establishing its pillar on the online front. But the fact should not be ignored that only having a website is not the end of the road. Proper measures are required to be adopted in spreading awareness about your website. In that case, web development is all that you need.

Now website development caters to a way in which the awareness is spread among the people about the various products and services that your website efficiently offers. It is basically the best way to convince and influence the audience regarding the features and necessity of your product or services.

Enhances The Communication Path Effectively

Communication and interaction with your clients and visitors is an essential part of your marketing and PR strategy. With the advent of a proper website, this communication scenario becomes much more viable and further provides a way to get in touch with the potential buyers of your products. Now while you are communicating with your clients, always make sure that you collect as much data and content that you can.

For

Guide To Make Great Website

In the present times, websites have become the face of most business around the globe. The reason being the digital world that people have started living in. On an average, 98% of adults owning a smart phone spends a considerable amount of time online and whenever there is a need to search for a business type or probably any information, the smartphone or the computer comes to the rescue.

Taking advantage of such a situation, businesses are known to create websites that represents them in the digital platform while ensuring that all possible information is conveyed to the visitors and accordingly can the sales be retrieved.

When it comes to creating a website, there is the need for a good development team who would come up with a complete package right from creating trendy designs to making it a user-friendly website. While bringing along more traffic and increased sales is the motto behind a good website, here is what the developers are known to follow that gives great results.

Analyzing the trends

Website developers are not just updated on the technical aspect of creating a website but also the market trends that makes any

How To Avoid 404 Not Found

That beautiful website you worked so hard on and checked 12 times for glitches before launching harbors a sleeping saboteur. For reasons unknown and mysterious, what once worked will break. And you don’t even have to be in the room.

That perfect image you finally found for your best blog post this month will, instead of the sun glinting on the sea, appear with a blank rectangle framing a question mark.

No sun. No sea. Fail.

Broken links, missing images, videos that won’t play and products you no longer offer but live on your site all have one thing in common: they drive people away from you, but first they annoy them.

One way to sooth the sting of those frustrations is to get creative with your 404 or “error, page not found” page.

Do you know what yours looks like right now? If you do, is it branded?

If yes, you get an A for effort – and there is more to do.

The goal of the page is to assuage and apologize – sort of – for something that could be your fault. They also could have typed the URL in wrong, but let’s discard our need to be right just this once. The seeker

The Importance Color On Your Website

It’s frequently said that colour of a website design can affect a person being’s emotions and attitudes greatly. The moment we behold a colour, our eyes carry it to a component of the mind, which exerts countless signals to another associated parts that rule our mind. Adrenal glands play the significant role, by shooting signals and releasing hormones which finally leads to the mood influence and influence from the behavior.

The way the colour psychology influences conversion speed
Shade is a witty belief. If utilized in an appropriate manner, proper time, appropriate function and right viewers, it may yield outstanding results to raise the conversion rate of your site. As an example, if you’re aspiring to market some child’s stuff picking a white and black backdrop on your layout can decrease the attractiveness of your site.

Children are fond of colors; hence, for a site selling their posts must consist of colors that are eye-catching and vibrant like a dab of crimson, green and yellow. On the flip side, if you’re selling any content for girls then it’s very important to comprehend which colour would cause them to buy the products. It’s possible, for example, utilize more formal colors with a hint

All About Node JS

In simpler words, Node.js surpasses other available web applications by replacing the WebSockets with the extensive push technology. Wondering what is so special about it? Before this JavaScript framework came into the big picture, only the client had authority to start the communication. Now, building web applications having two-way real-time connections is absolutely easy with Node.js. Applications built using this JavaScript language allow both client and server to build communication along with exchanging important data.

Moreover, this framework leverages JavaScript that makes the process of devising customised web applications as per the business demands extremely smoother and easier. Read on and know how this JavaScript framework can bring a revolution in the web development field.

Why Is Backend Development Important?
While planning to build a software, developers need to think a lot about the backend technology. The groundwork of the development process depicting the total cost involved and how fast the team can release the software in the market depends on this backend technology.

More strong and powerful backend technology makes sure lower maintenance cost in the longer run. Reliability, scalability and speed of the software also depend on the backend technology. Hence, it is

How To Choose Domain Name

Starting an online business can be very exciting. The thought of having your own website complete with products and services, and generating your first sale, can get you excited enough to research, surf and investigate ways and means to set up your own business. The first thing that then comes to your mind is a suitable name for your website.

So, to begin with, you should have a domain name and have it registered. What Is a Domain Name?

It is an address of your website that is on the internet. It is also referred to as a URL which means Uniform Resource Locator. The domain name is the unique address to your website, and every website owner has one name that is unique to their site. The most common format is the .com but there are many other common names that end in .org, .net, .info and more.

Buying a domain name looks easy, but it is important to do some research and understand some few tips on buying one.

Use a keyword tool such as wordtracker or Google Analytics Keyword Tool for ideas
Keep it simple and easy to remember and recall
Keep short names instead of long descriptive ones
Avoid hyphenated

Tips To Buy Domain From Developer

Before you get a domain name, you have to put some things into consideration. Here’s what you should have in mind:

Stop thinking only “.com.” See, there are many varieties of new domain names extensions which are available. These domains also offer more precision

  • If you want a.com site, make sure it is available and redirect it to your new domain correct name, so the risk of squatting will be behind you. Make sure you have prior right before you register a Trademark.
  • If you would like to save money, use a Retail Registrar, a Corporate Registrar if you have more money.
  • If you are in need of experts or specialized assistance and services related to domain names and Trademarks, make use of a Corporate Registrar.

Don’t purchase dozens of domain names. You can buy the one and its “.com” but don’t stop communicating with your new domain name.I’ll like to repeat, make sure you don’t use a Trademark in your domain name if it is not yours.

Make sure that the domain is registered in your name. If the domain name you want for your startup is already taken, change the name of your startup. Remember that your domain name is your online identity.

There are

Benefit Having Multiple Domain Names

You may be wondering why you should consider getting a new domain name. After all, you haven’t sufficiently utilized the one you have adopted for your business. So, you may think getting a new domain name is unnecessary. For your own good, it is better not to restrain the capacity with which you can gain a lot of opportunities, especially when your business requires you to handle your customer dealings with precise professionalism. Fortunately, you may not be able to keep a watchful eye on the different activities in your business. Therefore, to ensure that you have your eyes circled around your business to monitor service efficiency, you need multiple cheap domain names to help you stand a chance of becoming successful in the digital marketing world. There are several advantages that you can get from using multiple domain names to give your business a dynamic identity. Three of these advantages are discussed below, as a way of convincing you to invest in cheap domain names for your business.

1. Business expansion

If you check out businesses that have gone multinationals today, you shouldn’t be surprised by how they achieved such an incredible feat. When people outside your locality are in desperate

All About Reseller Hosting

Some of the companies have enjoyed the benefits after they have chosen to host the website along with a reseller. On the other hand, some companies have not been satisfied with their reseller host. Therefore, they may find it easier to open a reseller account that they can directly operate. However, in order to know how you can make the most out of reseller hosting, you must know every detail about the process and decide if it’ll work for you.

Facts about reseller hosting:

Sometimes it is seen that the hosts charge the reseller based on the number of clients. Therefore, as soon as the reseller includes a client, the reseller has to pay the host a certain amount of money. However, you can also make your choice from different available packages. Different host companies come up with different packages for reseller hosting and each of these packages offer various features. Some of the common features that you’ll definitely see in these packages are:

· You can not only accomplish your own strategies but you can also constitute different types of accounts based on your requirements

· The parent hosting organization gives you the privilege of branding your own company that is dedicated

Things You Should Know About Web Hosting For Business

Are you thinking of taking your business to the next level by creating a website? If you are looking for a good and affordable hosting company to maintain your small business website, then here we have brought together a few tips to help before you start out!

In recent times a business; whether small or big without an online platform is very rare to find as the customers always look for their needs on the internet. Potential customers always search for the best products and their providers on the internet. Hence, if your small business doesn’t show up, then that won’t be a good sign for them. So websites always play a vital role.

Web hosting companies provide a server to store your website and maintain them. They always help the customers to view the website and get access to all the pages easily. Choosing the best web hosting company is the important part. Especially for small businesses, a website helps them to attract and engage with customers.

There are three types of hostings; shared, dedicated and cloud. Shared hosting shares the server with more than one website. These types offer less disk space and bandwidth. The dedicated hosting type provides a single

Guide To Choose Web Hosting For Business

Are you thinking of taking your business to more potential customers rather than confining to the walls of the shop? Websites are the fastest and easiest way to reach a larger crowd. But to start and maintain one, you should approach a business web hosting company.

Whether you own a big business or your business budget is low, creating your own online platform is considered as the basic promotion nowadays. Most of the potential customers love to shop at home, where they can get their needs delivered to their doorsteps. So the website plays a vital role in the growth of your business and to get great customer satisfaction you should maintain them properly. This job is done by a business web hosting company.

Web hosting is a service provider for your website, where they store and maintain your files, documents, etc. There are diversified options for selecting a web hosting for your business. But basic thing to keep in mind is the type of business you own. Whether you own a big business and can afford good budget web hosting or you are in need of a more affordable choice. Also, consider what you expect your website to provide your customers